Book bloggers beware! Facebook is actually suing to protect “the distinctive BOOK portion” of its trademark, starting with sad upstart, “Teachbook.com”. What is “Teachbook”? A social networking site for teachers. Haven’t they suffered enough?
I have never been on Facebook. I hate it. Their systematic devaluing of the word “friend” is unforgivable and the way in which known idiots publicly pander to non friends to add them to their cache of “friends”  – with zero shame – borders on the obscene. Now they want to own and systematically devalue the word BOOK, too?  Would Facebook sue the Good Book? Or The Kelly Blue Book, the phone book, any cookbook or little black book, or God forbid, The Big Book? Facebook – the world’s most popular social network valued at over $33bn  – actually owns no trademark on the use of “book”. It seems unlikely that the crappy upstart Teachbook would dilute Facebook’s famous name or cause confusion over which is the real Facebook. Anyway, without the free publicity from this frivilous and obnoxious lawsuit, the woefully rustic Teachbook site most likely would have just faded away in a few months.
In a trademark infringement filing at a district court in California, lawyers for Facebook said Teachbook “rides on the coattails of the fame and enormous goodwill of the Facebook trademark”, that it “devalues” their site.
How do you “devalue” something that’s worthless?
